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We’ve all been stuck red faced and ready to explode over an unpleasant and grating message on hold experience. These sometimes unavoidable bad experiences resonate with us for life.

It’s crystal clear that businesses need to advocate and protect their brand through a quality On Hold Message. Let’s face it, first impressions last and more importantly bad news travels fast!

It’s worth picking up the ‘Dog and Bone’ today to run you’re own message on hold service around the block, that’s if you have one. So are you giving off a good or bad impression to prospective clients?

We’ll throw you a bone, here is some Jonny Jingles 101;

Operator Please!!! Make it clear to the client that they are on hold its embarrassing for the client when they start talking down the phone to the on hold message.

Variety is the spice of life. Entertain your clients with news, music, give-a-ways and promotions. Anything to distracts the client from the opportunity cost they are enduring. They would prefer to be at the beach or at a café.

Keep the style contemporary and maintain its relevance to your services, culture and brand. Choose the regular update option with your Message On Hold provider.

Reduce on hold boredom, make sure the on hold message is long enough so that the client waiting an extended length does not hear the same message over and over again.

Integrate your on hold message into your businesses marketing mix. The message on hold service should reinforce other marketing elements i.e. be in unison with your current TVC, viral video campaign, radio advert, social media page etc.

Most importantly, whatever you do, make sure the Message On Hold is professionally recorded and produced.

Talk to Jonny Jingles to get your On Hold Message system overhauled today!