Aug
It’s that time of year again where we find ourselves rummaging around the garage and under the staircase on the eve of the long weekend.
Our lifestyle is so fast passed that we stress ourselves out planning a weekend away! Luckily, we’ve uncomplicated your on hold marketing strategy with a few simple blueprint hints. Now you have more time to relax in the hammock and the sun!
It’s important to get a foundation drafted for your messages on hold strategy. Just as you would meticulously plan a fun-filled itinerary up the coast, sitting down with your producer and collaborating ideas is the perfect scenario to develop a comprehensive on hold messages plan. You can’t pitch a tent without pegs and ropes – with an experienced producer in your corner you will not only raise the likelihood of your project getting off the ground, but more notably build something envied by your competitors!
Portraying trust and reassuring your clients perception of your brand through your on hold message service, isn’t as easy as slapping on some ‘30+ Banana Boat’!
It takes a combination of intertwining elements, typically; music, voice-over and script, to deliver a message that is genuine and well received by the audience. Likewise, consumers are simply way too busy to listen to boring on hold messages and are immune and un-impressed by the majority of mass media campaigns. Be noticed, react and reinvigorate your message. We want you to dust off those hideous fluoro togs and turn heads at the beach.
Clients should be enticed to have fun, laugh and be engaged by a plethora of add value services while on hold, not allowing their minds to slip off to their own fantasy getaway. These priceless hooks also need to be fresh and updated. Let’s be real, there’s nothing worse than to discover (when it’s too late) on that first night, that your air mattress doesn’t stay up! Not a bad idea after all to throw your old camping gear on the lawn prior to setting off to assess it’s; durability, practicality and relevance.
If you’re looking for more messages on hold hints, considering an overhaul you’re existing on hold messages system or feel inspired to create a new fresh on hold marketing strategy to complement your other marketing efforts.
Give Jonny Jingles a call on 02 8005 5838, it will be worth every cent. Discover your happy place!
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